What’s Working in Marketing

We had an interesting experience in this area. When our child was in the hospital on an automatic IV drip, we discovered that using her cell phone to text friends caused the regulator to periodically misfire. Here’s an even scarier look at wireless medical devices from Electronic Design magazine, It’s a terrifying thought—hackers using wireless [...]

New data confirms what we already knew…Facebook is no longer for teenagers (much to the consternation of the teenagers, I’m sure!). A new report from The Luxury Institute shows that the rate of affluent US Internet user participation in online social networks increased a to a whopping 60% in January 2008, from a mere 27% [...]

Over and above the rising cost of fuel, the airline industry has more than lost its way.  I’m talking about the overall customer experience.  In the last few months of travel, my experiences have been nothing short of terrible.  Late flights, missed connections, no explanations, no help.  Now I understand that stuff happens when traveling [...]

I know the Internet has been hard on publications, but I never thought I’d see the day when PC Magazine took such a hit. I remember back in the 1980′s when PC Magazine was the leader in PC pubs, packing in hundreds of pages per issue. Of course, I always had a thing for Byte [...]

This news just in. Search engine Ask.com has decided to refocus it’s efforts on a small, targeted demographic — married women who need help managing their lives. In a dramatic about-face, Ask.com is abandoning its effort to outshine Internet search leader Google Inc. and will instead focus on a narrower market consisting of married women [...]