Archive for July 2010

Online Lead Gen Takes Priority

Just came across this post by eMarketer about a new report on online lead generation… Based on the quantity and quality of leads generated, companies said email was their best lead generation program, followed by live events, website registrations and webinars. The effectiveness of online channels, coupled with the fact that prospects indicate the web […]

Top Five Faves – week ending July 23rd

This week’s issue is focused on social media because I read several articles last week that touched on questions I’ve been asked recently.  Questions like:  Are there good examples of Facebook B2B pages?  Is auto-tweeting everything ok to do?  How are some of the big companies doing with social media?  I hope you found these […]

Top Five Faves: Week ending July 16th

I’m writing this Top Five Faves from the road, I’ve found a nice Barnes & Nobles cafe to connect and catch up briefly.  Last week was all over the map with good articles, it was hard to pick just 5!  From last week’s Old Spice campaign (never seen anything like it) along with a couple […]

How many videos did you watch last month?

In the process of researching information for an upcoming presentation, I came across this article about video growth and watching behavior that got my attention.  A recent comScore study showed that in the month of May, an average of 100 videos was viewed per viewer across all video sites. How many videos did you watch […]