What’s Working in Marketing

The economy has been harsh for much of the last year and a half. In the last quarter, we can describe it as sluggish, at best. But 2009 was a banner year for digital marketing. The Internet and e-marketing tools allow us to reach out and engage prospects and customers efficiently and at lower cost [...]

Came across a new Harris poll published in Center for Media Research about how consumers are feeling about technology.  I found some of the key facts interesting, but also it spoke about a larger shift happening and one we’ve talked about before:  Mobile applications.  Not only that, it highlighted that the idea of technology is [...]