What’s Working in Marketing

I will just puke. Ok, There. I said it.
One of the most obnoxious things about social media is the hype that comes along with it.  I know I am tired of hearing about “rock stars” in social media.  And now the Intel commercials have jumped on the rock star bandwagon – or [...]

By now, most of the marketing people we meet in the B2B space are past the “try social media” hype and are looking for ways to integrate their offline and online marketing programs to work together cohesively.  If you are one of those people, then I have some good news for you today.
Apparently, users of [...]