Archive for the ‘ISA M&S’ Category

PODCAST: Gary Mintchell, Shari Worthington on Automation Marketing

Gary Mintchell, automation industry editor and founder of, caught up with me after the 2013 ISA Marketing and Sales Summit. We sat down for a few minutes to discuss what turned out to be another great conference. Not surprisingly, we ended up talking about M2M, social media, blogging, analytics, and a lot of the […]

Annual Marketing & Sales Conference Gets Rave Reviews

The 8th Annual ISA Marketing and Sales Summit in New Orleans was a hit! I’ve heard rave reviews from all sides. And believe me, as Program Chair, I’m the first to hear the negatives ­čÖé I’ll post quotes as I get all the material organized. For now, I’d like to show you some of the […]

Advance Program for 2013 ISA Marketing and Sales Summit Now Available

The program for this year’s ISA Marketing and Sales Summit looks great. An impressive array of expert speakers, starting with the September 11th plenary, “Social Media Marketing During a Crisis,” and ending with the September 13th Fireside Chat with Dick Morley, “What Does Pack Size Have to Do with Marketing?” Download the Advance Program for […]

ISA Marketing & Sales Webinars: 2013 Recordings & PPTs

As some of you know, I serve as Program Chair of the ISA Marketing & Sales Summit. This year, thanks to the hard work of the Conference Planning Committee, we have a great series of webinars to keep automation sales and marketing people up to speed on the many changes going on in our field…from […]