Archive for the ‘ISA M&S’ Category

WEBINAR 5/22: PR 101 – Effective Marketing Communications for the Automation Industry

NOTE: This webinar has been rescheduled to May 22nd. Sponsored by the ISA Marketing & Sales Summit… PR 101 – Effective Marketing Communications for the Automation Industry April 4, 2013 12:00-1:00 PM EDT REGISTER TODAY: https://attendee.gotowebinar.com/register/6940557547781086464 The one and only Walt Boyes, automation industry pundit, presents a totally revised and updated version of PR101, his […]

ISA’s “Preparing Sales to Sell a New Solution” Webinar

On January 31st, ISA’s Marketing & Sales Summit hosted a (virtual) standing-room only crowd for their webinar, “Preparing Sales to Sell a New Solution.” Matt Leary, Principal at Solutions Insights, and Dr. Peter Martin, VP at Invensys Operations Management, wow’d the crowd with practical advice and been-there-done-that examples. Thank you to our speakers and also […]

What’s Hot in Search Marketing?

Last week I gave a pre-conference webinar for the 7th Annual ISA Marketing & Sales Summit. The topic: What’s Hot in Search Marketing? This is a continuation of my annual updates about what’s going on behind the scenes on the search engines and how that affects your rankings, for PPC and natural search. For those […]

Early Bird Deadline May 1st for ISA Marketing & Sales Summit

The 7th Annual ISA Marketing & Sales Summit early-bird registration deadline is May 1, 2012. If you plan on attending, now is the time to register! 7th Annual ISA Marketing & Sales Summit August 15-17, 2012 Driskoll Hotel Austin, Texas The New Rules of Customer Engagement: Riding the Winds of Change Keynote: Jane Lansing, VP […]