What’s Working in Marketing

A big callout and thanks to Michael Reidy at Bespoke for sharing this hilarious video about the insanity of how corporate decisions get made for advertising. This is truly a day in the life. When I see a really stupid advertisement, I wonder with amazement about the people who sat around and actually made decisions [...]

A recent cover story in Information Week, “Make It Your Tube“, highlighted how quickly online videos are proliferating across the Internet. The article had some interesting stats, as well as covered the key points in managing/publishing a streaming video program. Article Stats include: How Often Do You View Video Online? Once/day or more: 34% of [...]

I know the Internet has been hard on publications, but I never thought I’d see the day when PC Magazine took such a hit. I remember back in the 1980′s when PC Magazine was the leader in PC pubs, packing in hundreds of pages per issue. Of course, I always had a thing for Byte [...]

This in today’s Wall Street Journal: Yahoo Inc.’s board plans to reject Microsoft Corp.’s unsolicited $44.6 billion offer to acquire the Web giant, a person familiar with the situation says. After a series of meetings over the past week, Yahoo’s board determined that the $31 per share offer “massively undervalues” Yahoo, the person said. It [...]