Archive for the ‘Pricing’ Category

WEBINAR 3/19: How to Price Solutions Without Giving the Software Away

All too often, industrial companies set product prices based on their incremental costs and wind up under-valuing their products. If hardware-based products are priced incorrectly, can this be avoided when prices are set for software deliverables that have very low incremental costs? How can a company get software revenue when they encourage hardware sales by […]